Have you ever found yourself haunted by an incessant voice that appears out of nowhere, uninvited and unwelcome? It strikes without warning, disrupting moments of solace, contemplation, and even the tranquility of a 2 a.m. slumber.
The old adage of, ‘it’s easier to keep an existing customer than it is to find a new one’, is never more relevant than today. It is widely recognized among marketing professionals that the most expensive way to grow your business is by going after brand new prospects.
About the Author
Steve Smith is President and Founder of GrowthSource Coaching headquartered in Lake Forest, CA. He is an accomplished leadership, management and organizational enhancement coach who brings over 40 years of business building experience to every client relationship.