Personal Transformation Revealed: Bill Bernard's Journey From Respected Attorney to Successful Legal Consulting Business
As promised here's the full on-demand replay of our recent live Business Transformations OnAir event.
Here is what we covered with timestamps so you can jump to the section that most interests you:
2:20- Background: DA's office to civil practice partner
3:30- Initial challenges of starting a legal consulting business
8:30- Turning Point: Choosing to work with a business coach
11:50- Shifting from taking pride in his profession to taking pride in building his business
13:00- Developing a marketing calendar
15:00- Finding and marketing to your ideal niche
20:00- Dealing with conflicting work and personal goals
27:40- Attracting clients with consistent, systematic marketing
34:00- Creating content and coming up with ideas
37:00- Zero-budget marketing strategies
42:20- Making the decision to build your business
A HUGE thanks to Bill Bernard for sharing his transformation story! Bill is a great example of how the proper application of marketing concepts to professional services can build a transformational business.
If you have any questions or believe you might benefit from the type of business coaching we offer, reach out to us today.
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About the Author
Steve provides leadership, management and marketing coaching to business owners, executives and entrepreneurs worldwide. Considered the Catalyst for Change by the California Business Journal, Steve has coached over 400 business professionals to date.